This is pretty crazy news: The chief co-creative directors at Ogilvy Toronto, Nancy Vonk and Janet Kestin have resigned to launch their own training company, called Swim. They plan to train creatives in agencies, starting with Ogilvy Toronto. Swim launches next month.
Ogilvy named Ian MacKellar as the new chief creative officer of their Toronto office in order to replace the spots that were vacated by Vonk and Kestin. He has really big shoes to fill, but I think that he more than capable of doing a good job. Only time will tell though.
I thought this was an interesting story because it really changes the creative landscape. How will brands like Dove fare in the hands of a different creative chief? This story is definitely worth keeping an eye on in the long term.
The original link can be found here.
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